Facebook is massive. It also now allows third parties to develop plugin applications that can be offered through the platform to Facebook members.
Does your online strategy leverage social channels? Which platforms should you use? Well, ideally all of them to get your message out there, but if you don't know where to start Facebook could be a good bet...
Critical Mass Advantage of Facebook
The enormous volume of Facebook users has got developers thinking and building. There are now thousands of applications available.
Whilst the ‘first-to-market’ gold rush has littered FB with many poor-quality, under-used applications there have also been some notable successes.
We're Experts Already
As usual we’re ahead of the game and have already developed a number of applications (we're now getting to grips with the slightly more tricksy 'New Facebook' layout - not really that new anymore). We’ve also built a "launch community" to help new applications hit the ground running.
Building Facebook Apps
We have a long tradition of technical, design and creative excellence and this helps us to build great Facebook Applications. Our developers have rapidly become experts with the Facebook API and can build your idea using the native FBML that advanced applications require.
Know the Terrain
We can help you create ideas that make the most of all facets of the Facebook environment, so your app permeates through each strand of the users’ experience. For example, a simple ‘What’s on’ listing could be transformed and enriched:
- Members could set up Facebook groups covering all the comedy nights, all the rock gigs, etc.
- Bands, organisers or fans could spread the word through their networks by creating Facebook events for their gigs or their favourite nights
- Revellers could upload video clips or photos of their debauchery — also making sure it's all tagged back into the groups, and so encouraging even more Facebookers to join in.
This kind of interwoven approach makes your app indispensable and increases your chance of viral success.
Seeding Facebook Applications
To make a success of your Facebook idea you need three things:
- an addictive, naturally viral appplication
- getting to market fast
- a sturdy push to get it going
We can help with all three.
We can develop your idea quickly and provide guidance to ensure it's as viral and compelling as it can be. Furthermore, we can access our own community of Facebookers who we can use to seed your new Facebook Application. Totalling 1000s of active app-users, this community is a fantastic launch-pad for a successful land-grabbing manoeuvre.
The race for users is hot and there are many competing applications being released every day. By working with us, you give your app a great chance of winning.
[cb title="Got Ideas For An App?" body="Get in touch and talk to us about what you want to achieve"]
