Clicktale is an Analytics service that enables you to record what your visitors are doing on your website and replay visitor sessions as videos.
Videoed Analytics Intelligence
Want to know exactly what visitors are doing when they visit your website? Clicktale provides videos and data of every visitor's session. Its a hosted software service that offers great analytics intelligence in the form of:
- Form Analytics - optimize online forms
- Scrolling Heatmaps - scrolling behavior in long pages
- Link Analytics - all interactions with links and fields
It's a time-consuming activity but analysing a sample of individual visitor sessions can give you valuable insight into difficulties visitors experience on your site.
Your Site's Hotspots
We love the aggregated session heatmaps reporting option. Imagine you have a very long Terms & Conditions page: Clicktale will show you a heatmap that visualises how long your visitors linger in each individual part of the page before they scroll further down. This helps you work out what to include on your landing page, so that potential customers don't have to go your T&Cs page to look for it (and possibly drop out of the conversion funnel!) There are free and paid versions of the service, talk to us about which one would be most suitable for you.
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